Speaker Sagi Haviv(US)
Partner at Chermayeff & Geismar & Haviv
Chermayeff & Geismar & Haviv has designed the logos for PBS, NBC, Showtime Networks, National Geographic and Animal Planet. Sagi Haviv is a go-to expert on effective logo design for Bloomberg Businessweek, PBS, Fast Company and NBC’s Meet The Press. He speaks about logo design around the world and teaches at the School of Visual Arts in NYC. Sagi is co-author of Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar and Identity: Chermayeff & Geismar & Haviv.
A successful brand identity must come from a close relationship between a client and the designer who is tasked with representing them