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Talk

Digital Magnetism

Mirek Nisenbaum

NOV 08 • 2:45 - 3:30 PM

Meridian Hall — Main Stage

Digital branding and marketing are often perceived as solely transactional, as they tend to prioritize short-term gains and immediate returns on investment.

Mirek challenges this notion; for him, digital transcends screens, becoming an integral part of a larger narrative, forging connections and emotions with a brand and its audience. It’s that special ‘sauce’ that sets certain brands apart, sticking with you in a way that’s hard to put into words… In this talk, Mirek shares the secret recipe for crafting a captivating digital branding experience, one that not only engages its audience but also leaves a lasting impression.

Speaker

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